MGM scores goal with MLS partnership deal

After scoring the first team sponsorship deal between a casino and sportsbook operator and a Major League Baseball (MLB) team, MGM Resorts International (NYSE:MGM) has further padded its betting sponsorship portfolio by signing a four-year sports betting partnership agreement with Major League Soccer (MLS).

Non-exclusive rights:

According to SportsPro citing the SportsBusiness Journal, via the new deal, the Las Vegas-headquartered global hospitality and entertainment company will gain non-exclusive rights to the men’s professional soccer league data for sports betting customers and fans.

Additionally, MGM will reportedly become part of the league’s pitchside signage that will be seen during …

Sports betting world to gather in London next week for Betting on Sports 2016

In past years, the Betting on Sports conference has attracted sportsbook operators from the UK, Central and Eastern Europe, US, Canada, Africa, Asia, and Australia. This year’s event is shaping up to be no different in that respect as SBC Events prepares for the industry’s largest and possibly most important get-together Thursday 15th and Friday 16th September at The Grange Tower Bridge Hotel in London.

Valery Bollier (Oulala Co-Founder & CEO), Shergul Arshad (Mondogoal Founder & CEO) and Ubaldo Baldi (Skill Games & DFS manager at Lottomatica) of the fantasy sports industry will join some 70 other speakers at the two-day event and explore the pathways and trade ideas on how DFS operators and bookmakers can work together in a market that faces increasing …